future Archives

15.02.2023

Gen-Z Marketing 101: Unlocking the Secrets to Reaching Young Shoppers

With a smartphone in hand and a hunger for new experiences, Gen-Z is leading the way in the next wave of consumer behaviour and, in turn, company marketing practices. So as we enter a new era in marketing, what exactly do Gen-Zers want from their online shopping experience? And how can you give it to […]

08.02.2023

AI Marketing Isn’t Replacing Human Marketers, It’s Helping Us Do A Better Job

The role of AI in Marketing. In AI marketing discourse across industries, there’s been a lot of mixed opinions around this new and emerging technology. Some of us are excited about the business opportunities it will bring, others are frightened of it taking over our jobs – and worse – the planet. But believe us […]

30.01.2023

The Misconceptions Of The Metaverse – Change Your Perspective

What are Metaverse Misconceptions?It’s hard to define the Metaverse, there are many misconceptions. Especially in modern society where we’re easily influenced by anyone who has an opinion on – well – anything. Ever since Neal Stephenson wrote Snow Crash back in 1992, the concept of virtual reality has entered pop culture consciousness and made its […]

26.01.2023

What is the Metaverse?

So, what is the Metaverse in reality? A gaming platform? A virtual retail outlet? A training tool? An advertising channel? A digital classroom? A new gateway to digital experiences? Is it a virtual universe that can satisfy our desire for escapism? Is it the future of the internet built on speculative sci-fi concepts? Or is […]

23.01.2023

Metaverse vs VR – 6 Differences You Need to Know

Metaverse vs Virtual Reality: Virtual Reality, Metaverse… Are they connected? Yes. But they’re by no means the same thing. We’re here to help you comprehend the differences. Here are 6 significant distinctions between the 2 giant tech concepts. 1. Separate definitions Even the biggest technophobes among us have probably heard of Virtual Reality before. And […]

22.12.2022

The Metaverse – Pros and Cons

We’re all for the construction of the Metaverse at Exarta, and we know more than anyone that the Pros certainly outweigh the Cons. But however you feel about it (excited or worried, hyped-up or terrified), its development is somewhat inevitable. And naturally, some of you aren’t quite yet sold on it. So, with that in […]

19.12.2022

7 Expert Metaverse Podcasts That Will Inform and Entertain

Metaverse Podcasts! Why hello there. Are you an avid reader? Someone who gets lost in: Be honest, do you hug your Kindle to sleep at night?… Or are you more of a listener? Don’t get us wrong. We love having you here at Exarta Blog – and we know our virtual world inspired content is […]

07.12.2022

The Exarta Metaverse Glossary – All You Need to Know

Welcome to Exarta’s Metaverse Glossary! Metaverse From ‘Meta’ – which roughly translates ‘beyond’ or ‘which transcends’. The Metaverse is a massively scaled, persistent and interconnected virtual space, made up of 3D real-time rendered worlds. That will eventually serve as a gateway to online experiences as an evolution of the internet as we know it today. […]

05.12.2022

6 Ways the Exarta Metaverse Will Revamp Retail

It’s the festive season, and with shopping on everybody’s minds, we’re shining a light on the extraordinary impact that the Metaverse will have on retail brands. Now more than ever, it’s critical for companies to understand the virtual space. You’ve also got to develop your branding accordingly – or run the risk of being left […]

17.11.2022

Metaverse Education – Learn Something New Every Day

Education in Metaverse! Albert Einstein once said that “once you stop learning, you start dying” – and we couldn’t agree more! Education is the key to human and societal growth and a sector where new avenues for improved experiences are always welcome. And while age-old quotes from history’s most famous scientists remain timeless… Traditional teaching and learning methods? Not […]

17.11.2022

The Virtual Land Rush – What’s All the Hype?

Paris Hilton, Sara Sampaio, Snoop Dogg… They all have one thing in common (and no, we’re not talking about their long, luscious locks). They’ve all joined virtual land rush in the Metaverse! As the world’s elite are entering and thriving in the ever-expanding Metaverse. It’s no wonder that more of us ordinary people are keen to grab […]

17.11.2022

The 7 Layers of the Metaverse

The Metaverse is a word thrown around in conversation between even the least-techy of us nowadays, yet understanding its massive potential remains a considerable obstacle. What exactly does it mean to build the Metaverse? Rather than a single software platform, Jon Radoff describes the metaverse as a digital environment made up of seven distinct layers that represent different phases. […]